There a thousands(millions?) of (mobile) apps out there. But what makes the difference between a good and a great app experience?
The answer is simple: Intentional design. I recommend watching this session by Doug LeMoine.
Doug walks us through 5 elements of intentional design. Each element needs to be considered in your design process:
-
Radical Simplification
-
Deep Understanding
-
Extreme Focus
-
Personal Connection
-
Direct Communication