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Trust & Inspire instead of Command & Control

I have been in a leadership role for many years and had the opportunity to follow multiple leadership trainings. These trainings all agree that good leadership does not come from a Command & Control mindset. Despite this knowledge I still see some leaders fall back to this mindset. They rely heavily on authority, directives, and the carrot-and-stick approach—rewarding compliance and punishing deviation. While these tactics may yield short-term results, they fail to unlock the true potential of individuals and teams.

While authority, directives, and the carrot-and-stick approach may yield short-term results, they fail to unlock the true potential of individuals and teams.

I believe in another model where leaders start from a Trust & Inspire mindset. The core idea is to move away from the traditional Command & Control approach by focusing on empowering and inspiring individuals rather than directing and managing them through authority and compliance.

Remark: One of the triggers to write this post was the interview with Stephen M. R. Covey on the coaching for leaders podcast.

At its heart, Trust & Inspire leadership is about:

  1. Building trust: Establishing a foundation of credibility, transparency, and reliability, where leaders demonstrate care and integrity, creating psychological safety and mutual respect.

  2. Whole people: Connecting with individuals on a deeper level—aligning their personal values, purpose, and strengths with the organization's mission, so they feel intrinsically motivated to contribute.

  3. Believing in abundance: Operating from the perspective that success is not limited and that helping others succeed elevates everyone.

Trust & Inspire leaders don’t just manage tasks; they empower people. They focus on building trust, fostering collaboration, and inspiring their teams to achieve more by tapping into intrinsic motivation.

Trust & Inspire leaders don’t just manage tasks; they empower people.

Trust as the foundation

Trust is the cornerstone. Without trust, relationships falter, communication breaks down, and teams fail to perform at their best. Building trust begins with the leader—demonstrating integrity, being consistent in words and actions, and showing genuine care for others. But trust is not just earned; it must also be given. Trust & Inspire leaders are willing to extend trust proactively, believing in their team’s capabilities and intentions. This act of extending trust not only empowers individuals but also fosters accountability, as people are more likely to rise to the expectations placed on them when they feel trusted. In this environment, collaboration thrives, and teams achieve more together than they ever could in a culture of control.

People are whole people

One of the core principles of Trust & Inspire leadership is recognizing that people are not just workers or resources—they are whole individuals with bodies, hearts, minds, and spirits. The best leaders care for all these dimensions:

  • Body: Ensuring a healthy work-life balance and respecting physical well-being.
  • Heart: Creating a culture of belonging, empathy, and genuine care.
  • Mind: Encouraging growth, learning, and creativity.
  • Spirit: Connecting work to purpose, meaning, and contribution.

When leaders address the whole person, they create environments where people can truly thrive, bringing their best selves to work every day.

There’s enough for everyone

Trust & Inspire leaders also reject the scarcity mindset that fuels unnecessary competition within teams. Instead of prioritizing personal achievements or departmental wins, they elevate caring above competition.

These leaders understand that success is not a zero-sum game. When individuals and teams support each other, everyone grows, and the organization flourishes. By fostering a culture of abundance and collaboration, Trust & Inspire leaders build organizations where generosity and mutual respect become the norm.

Remark: Although this post focusses on leadership, the Trust & Inspire mindset is as applicable in parenting and education.

An invitation to every leader

With this post I want to invite every leader to transition from command and control to Trust & Inspire. Therefore the following 4 elements are key;

  1. Reflect honestly: Am I truly a Trust & Inspire leader, or am I clinging to old habits?
  2. Build trust intentionally: Consistently demonstrate integrity, competence, and care.
  3. Empower others: Delegate not just tasks but decision-making authority.
  4. Inspire through vision and values: Connect people’s work to a higher purpose.

The journey to becoming a Trust & Inspire leader isn’t easy, but it’s worth it. I believe that every leader who dare to adopt this mindset will unlock extraordinary potential in their teams—and themselves.

More information

Trust and Inspire: How Truly Great Leaders Unleash Greatness in Others a book by David Kasperson, McKinlee Covey, Gary T Judd, et al.

The Beliefs of Inspirational Leaders – Coaching for Leaders

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